Home Conversion Rate Optimization (CRO)

Webshop and eCommerce store in Denmark 2020

Webshop and eCommerce

Webshop and eCommerce stores have been booming worldwide in 2020, and especially in Denmark. Many factors have been at play to drive this digital growth. However, the most prominent might be the restrictions and lockdowns initiated to prevent the spread of COVID-19. Restriction included social distancing and the lock-down of various businesses. Any business that … Read more

PPC vs. SEO – Google Ads Beginners

Illustration showing Google Ads PPC office

SEO – Search Engine Optimisation and, PPC – Pay Per Click are both Search Engine Marketing strategies. In a nutshell, the difference between the two is: SEO: Website optimization to rank better and more frequently in search engines. PPC: Paying for your position on the SERP.  This blog will help you understand the basics of … Read more

How to Create a Landing Page that Converts

Image showing a landing page

Landing pages are customers’ first impression of your business/services. Your landing page can either increase conversions or in the worst-case increase your bounce rate. There is nothing worse than dedicating time and resources to create the perfect landing page, that sadly doesn’t result in any conversions. In this article, we will give you tips on … Read more

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